Project:

Teletransfusion

// Ljubljana, Slovenia
“The model itself is a combination of several different free 3d models from turbosquid.com.”
“In my experience, it’s an even bigger challenge when working on visuals for an idea or a product that’s really, really great and innovative. At least, that’s how I then, and still do perceive the TeleTransfusion app. I was asked by the cool people from XLAB to design & create a presentation video for an app, that enables remote pre-transfusion testing. Without the app, pre-transfusion testing requires a 24/7 presence of blood transfusion specialists, which is basically impossible, as most blood centers do not have one available all the time. TeleTransfusion offers a solution to this problem and I felt great that I was able to help, at least in some capacity and in my own manner, in bringing this app to the world.”

“The company that developed the app had a studio already in mind for the video. Luckily, I had a friend that worked there and who told them to check out my work before contacting the studio. That got me a meeting and an opportunity to impress. What I try to do in these type of meetings is to ask a series of questions that help me paint a better picture of what the client actually needs. Then, if possible, I find some references on the spot, to get the conversation going and to determine if I understood their wishes / expectations correctly. After we’ve established a rough direction, I can sit down on my own and start working on the style-development and produce some style frames. With this project, I’m pretty sure it was the first style frame that sealed the deal and got me the job.”


“The timing was kind of rough with this project. The client had the product and the text for the VO. Everything else had to be done in 10 days; concept, visual development and actual realization included.”

“The timing was kind of rough with this project. The client had the product and the text for the VO. Everything else had to be done in 10 days; concept, visual development and actual realization included. Another difficulty manifested itself in the form of back pain – about six days in, my back decided that it didn’t agree with the way I’ve been spending my time. As I had a deadline to catch, I had to try everything from sitting on an exercise ball to kneeling on a couple of towels.”

“I’ve been in love with motion design and animation in general ever since I can remember and so I try to follow what studios and individual artists are up to as best I can. That sure comes in handy during the initial talks, when you’re trying to find the general feel and tempo of the video you’ll be working on for the client. After you know the type of project your client needs and likes, it’s off to the drawing board to create some style frames that should translate your client’s thoughts into a form, suitable to the brand. And from that point on, once green-lit and approved, the style frames are the reference.”


When XLAB needed a presentation film for the amazing new app, TeleTransfusion, they were persuaded to look at using Slovenia based filmmaker, Matic Grgic. He did not dissapoint. Matic talks about how this project came to him and why he was so passionate about the project.

“The character was rigged in Fusion, while the model itself is a combination of several different free 3d models from turbosquid.com. The project was animated, rendered and composited in Fusion. Also, a lot of warp tools animated frame by frame. I used my trusty PC. I use an i7 Kaby Lake 7700k with 64gb ram and a gtx 1080. Nothing fancy. Everything picture-wise and design-wise was done by myself.”

“After the ten intense days of work were done and the client was satisfied, I took a bit of time to gather up on lost energy. After a couple of days, I must admit, that I could go straight back into the trenches. Was the deadline crazy? Yes. Will I do it again, when presented with the opportunity? Hell, yes! In a way, I’m doing exactly what I set out to do and am enjoying it immensely. It all goes back to when I was very little and my parents asked what I wanted to do when I grow up, I answered: “I want to make cartoons.” So this is me, being a little kid and doing what I love.”

DirectorMatic Grgic
Art DirectorMatic Grgic
3D AnimationMatic Grgic
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