Project:
Ontwerp TV
“Nowadays, we keep the whole thing really simple and just focus on making the work as creative as possible.”
“After having worked in both broadcast, post and advertising agencies, I really felt it was time to become more experimental with my projects and to really push creative boundaries! So I started Ontwerp.TV along with the founder of Global Group back in 2004. After a short while, it became apparent to me, that if I really wanted to be creative then I would have do this independently of any other agency.” Anthony Dart
Ontwerp TV has emerged as one of the leading Design & Motion studios in South Africa, with international clients from London, Stockholm, Korea and USA. Founded in 2004 by designer and art director, Anthony Dart, Ontwerp TV is a design, direction and animation studio specializing in both typography and motion graphics.
“For the next four years, we developed a great little boutique studio that became well known for doing really creative work. In 2008, I decided that if I wanted to push boundaries even further, then managing a studio was never going to leave me enough time to experiment creatively.”
“Nowadays, we keep the whole thing really simple and just focus on making the work as creative as possible. All of the art directors and CDs that work with us, want to be inventive and want to push things to the limit.”
“Now that we are truly independent, we’ve been able to design new fonts, magazines, or just design for the sake of being creative! In fact, that’s what our name means - Ontwerp is Afrikaans for design.”